Our content connected with creatives
We created snackable content that brought WD products to life for a time-poor audience
From professional photographers and selfie lovers to entertainment junkies, a wide range of consumers use WD’s portable and desktop storage solutions to store, share and manage their content. We wanted to reassure brand loyalists that they’d made the right product choice while showcasing to new customers the flexibility and reliability of WD products.
We created short, engaging pieces of content that told the story behind the product; revealing the many different ways each product could be used in an easily-digestible format.